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Media Strategy: Setting Media Budgets AUD $7.50
 
20 Pages Media Strategy: Setting Media Budgets
 
The Unique Nature Of Broadcasting AUD $7.50
 
16 pages The Unique Nature Of Broadcasting
 
Media Tactics: Allocating Media Budgets AUD $7.50
 
20 Pages Media Tactics:  Allocating Media Budgets
 
Introduction to Media AUD $7.50
 
19 Pages Introduction to Media
 
Media AUD $5.00
 
16 pages Media
 
Selecting Media Classes: Intermedia Comparisons AUD $7.50
 
26 Pages Selecting Media Classes:  Intermedia Comparisons
 
Planning Media Strategy AUD $7.50
 
18 Pages Planning Media Strategy
 
Evaluating and Selecting Media Vehicles AUD $7.50
 
16 Pages Evaluating and Selecting Media Vehicles
 
Integrated Marketing AUD $5.00
 
9 Pages Integrated Marketing
 
Basic Media Measurements and Calculations AUD $7.50
 
28 Pages Basic Media Measurements and Calculations
 
New Media Measuring Tools AUD $5.00
 
7 Pages New Media Measuring Tools
 
Reach, Frequency, and Effective Frequency AUD $7.50
 
24 Pages Reach, Frequency, and Effective Frequency
 
Marketing Strategy and Media Planning AUD $7.50
 
23 Pages Marketing Strategy and Media Planning
 
Strategy Planning 1: Who, Where, and When AUD $7.50
 
21 Pages Strategy Planning 1:  Who, Where, and When
 
Strategy Planning: Weighting, Reach, Frequency, and Continuity AUD $7.50
 
25 Pages Strategy Planning:  Weighting, Reach, Frequency, and Continuity
 
The Relationship between Media, Advertising, and Consumers AUD $5.00
 
10 Pages The Relationship between Media, Advertising, and Consumers
 
Media Planning AUD $7.50
 
16 pages Media Planning

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Marketing Glossary
Click here to browse through the Glossary of Marketing and Management Terminology

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Brand Strategy
Brand Strategy is the monthly thought-leading journal of brand management

A Gift for You When you Become a New Member!
As a special add on value for you joining the Marketing Association, we will send you your selection of any five sets of notes from a list of about 30 Marketing topics - About $45.00 value - Absolutely free!  Click here  for details

LinkMe
LinkMe An online career resource, which works for you! More information here

Arc Send
Arc Send Targeted email and sms broadcast service from your desktop. More information here

Marketing in Black and White
Marketing in Black and White is the new text on Marketing by Executive Director of MAANZ - Brian Monger. Click here for more information


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