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News And Features


Business Topics

EBusiness
Employing
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Fair Trading
Grants and assistance
Home-based business
Importing
Insurance
Intellectual Property
Market research and statistics
Occupational health and saftey
Registration and licences
Taxation
Tenders and contracts


How-to Guides

Thinking of starting a business
Starting a business
Exiting a business

E-business

Getting connected
There are a number of useful guides, information and resources to help you get your online business connected.

Setting up your website
Once you've bought your equipment - the computer and software you need to run your business - you're ready to plan, design and build your website.

Legal consumer obligations
The legal aspects of e-business are all about managing risks. It is important to ensure your website contains accurate information that complies with current law. Good online business practices will also encourage customers to come back to your website.

Intellectual property
Various intellectual property issues will arise with respect to your e-business.

Privacy
The Privacy Act 1988 regulates the way that businesses can collect, use, keep secure and disclose personal information.

Spam
Spam is electronic junk mail - unwanted messages sent to your email account or mobile phone. It can be a costly and inconvenient nuisance to your business.

Trade practices
Misleading or deceptive conduct is illegal under the consumer provisions of the Trade Practices Act.

Security & fraud
If your business is connected to the internet, it's your responsibility to protect your business data and information against unwanted intruders.

Grants & assistance to get online
Government programs do not generally provide working capital. However, there are a small number of programs that may be applicable to your business.

IT Training
Learning how to use your computer and its software packages will maximise the effectiveness of your new website.


Publications, Articles and Seminar notes on-line
Useful and Practical publications, articles and seminar notes for sale. The Marketing Association gives you the benefit of purchasing on-line



Marketing Glossary
Click here to browse through the Glossary of Marketing and Management Terminology

Subscribe to mExtr@
Click here to subscribe to mExtra - the official newsletter of The Marketing Association

Brand Strategy
Brand Strategy is the monthly thought-leading journal of brand management

A Gift for You When you Become a New Member!
As a special add on value for you joining the Marketing Association, we will send you your selection of any five sets of notes from a list of about 30 Marketing topics - About $45.00 value - Absolutely free!  Click here  for details

LinkMe
LinkMe An online career resource, which works for you! More information here

Arc Send
Arc Send Targeted email and sms broadcast service from your desktop. More information here

Marketing in Black and White
Marketing in Black and White is the new text on Marketing by Executive Director of MAANZ - Brian Monger. Click here for more information


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