Kraft hunting for melt-free chocolate wrapper The Marketing Association Of Australia And New Zealand

Hi my name is Bill and I found I had enough of the irregular time at uni and the administrative nonsense that seemed more important than helping me to learn. So I have been trying the MAANZ course.

Bill
Sydney

I would like to thank MAANZ for their outstanding learning resources. Your online courses have helped me refresh my skills, learn new skills and formalise skills that I have learnt "on the job". The MXpress courses provide people with an affordable and flexible means for pursuing further study. The course material is of an exceptional standard. I found it interesting to read, useful and relevant. I would also like to thank MAANZ for their support and exemplary customer service.

Darren Tollemache
Kingsford

Excellent and truly useful notes on marketing planning. Very good value!

Bianca Young
Perth

A Regional Association with a Global Perspective

» Information Ideas and Resources » Marketing Information Hub

Kraft hunting for melt-free chocolate wrapper

Kraft Foods, the US food giant and owner of Cadbury, is bidding to steal a march on its rivals by introducing 'thin-film' packaging to prevent its chocolate bars from melting.

The Daily Telegraph has reported that the company has begun a search for new packaging technology that would minimise the melting of chocolate during hot weather and also prevent discoloration of chocolate when it is stored in sunlight.

New - additional benefit for MAANZ members

MAANZ Marketing Ideas and Skills Notes

New benefit for all new and existing MAANZ members – Receive your choice of MAANZ Marketing Ideas and Skills Notes free each year A great way to get specific information in a short, time efficient way, using a PowerPoint format. – your choice from a great list of 200

Publications, Articles and Seminar notes on-line

Useful and Practical publications, articles and seminar notes for sale. The Marketing Association gives you the benefit of purchasing on-line

MAANZ Membership

Become a member and receive up to 8 sets of useful marketing notes free
Special offer to New Members

Events

Upcoming events in the immediate region as well as internationally

Marketing Glossary

Glossary of Marketing and Management Terminology

Subscribe to mExtr@

Subscribe to mExtra - the official newsletter of The Marketing Association

A Gift for You When you Become a New Member!

SPECIAL add on value for you joining the Marketing Association, we will send you your selection of any five sets of notes from a list of more then 30 Marketing topics - About $45.00 value - Absolutely free!