New ad calls for junk food ad ban The Marketing Association Of Australia And New Zealand

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New ad calls for junk food ad ban

The debate over food advertising intensified today with the release of a new viral campaign calling for a ban on junk food advertising to kids, created by an advertising agency.

Creative agency I.D.E.A.S has created the ad calling for a ban on junk food advertising to children for the Coalition on Food Advertising to Children, whose members include The Parents Jury, The Cancer Council, the Australian Medical Association and the Obesity Policy Coalition.

The ad is hosted at the site burgercorp.com.au and shows a man dressed as a burger, and smoking a cigarette, as a door-to-door salesman. The “Shamburger” character knocks on a door and tells the man answering the door that he is “here to see little Nicholas” and tries enter to see the man’s son. The “Shamburger” is kicked out of the house, and the ad says “You wouldn’t allow it on your doorstep, why allow it on your television?”.

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