Each year many students approach MAANZ looking for information about selecting a good marketing course. This document aims to give students our perspective about what to consider.
Our advice is based on the advice of many specialists and many years of experience primarily (but not exclusively) associated with marketing courses in Australia, New Zealand and Asia.
CONTENTS:
Starting out – what do you need and want?
Know what you're looking for
Subject-Matter Criteria
Theory vs. practice
Reputation
Online, brick-and-mortar or both?
Location and size.
Evaluate Potential Schools
Top Ten Rules for Selecting a University or College
Course content and teaching
A professional and vocationally focused approach
Vocational diplomas
MAANZ principles of good assessment practice
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