Hi my name is Bill and I found I had enough of the irregular time at uni and the administrative nonsense that seemed more important than helping me to learn. So I have been trying the MAANZ course.
Bill
Sydney

I would like to thank MAANZ for their outstanding learning resources. Your online courses have helped me refresh my skills, learn new skills and formalise skills that I have learnt "on the job". The MXpress courses provide people with an affordable and flexible means for pursuing further study. The course material is of an exceptional standard. I found it interesting to read, useful and relevant. I would also like to thank MAANZ for their support and exemplary customer service.
Darren Tollemache
Kingsford

Excellent and truly useful notes on marketing planning. Very good value!
Bianca Young
Perth

Marketing Glossary

Marketing Ideas Notes


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Quality in Marketing: Putting the Customer First, Last, and Everywhere in Between AUD $5.00
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9 pages Quality in Marketing: Putting the Customer First, Last, and Everywhere in Between
 
The Marketing Of Service Products AUD $10.00
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35 Pages The Marketing Of Service Products
 
The Marketing Of Service Products AUD $10.00
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35 Pages The Marketing Of Service Products
 
The Pricing Of Services AUD $5.00
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5 pages The Pricing Of Services
 
The Service Setting AUD $5.00
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10 Pages The Service Setting
 
Managing the Service Product: AUD $5.00
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10 Pages Managing the Service Product:
 
Handling Customer Complaints AUD $5.00
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10 Pages Handling Customer Complaints
 
Planning the Service Encounter AUD $5.00
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8 Pages Planning the Service Encounter
 
Customer Satisfaction AUD $7.50
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18 Pages Customer Satisfaction
 
Customer Service Is... AUD $5.00
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13 Pages Customer Service Is...
 
What Is A Customer? AUD $5.00
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6 Pages What Is A Customer?
 
Developing A Customer Service Policy AUD $5.00
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5 Pages Developing A Customer Service Policy
 
Dissatisfied Customers AUD $7.50
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15 pages Dissatisfied Customers
 
Customer Service AUD $7.50
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15 Pages Customer Service
 
Fear of Focus in the Distribution of Financial Services AUD $5.00
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9 Pages Fear of Focus in the Distribution of Financial Services
 
Identifying Customer Service Failures AUD $5.00
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10 pages Identifying Customer Service Failures
 
Managing Market Communication and Image AUD $7.50
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14 Pages Managing Market Communication and Image
 
Interdependence in the Service Encounter AUD $5.00
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10 pages Interdependence in the Service Encounter
 
Customer- Provider Interaction AUD $5.00
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11 pages Customer- Provider Interaction
 
Customer- Provider Interaction AUD $5.00
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10 Pages Customer- Provider Interaction
 
Managing Internal Marketing AUD $7.50
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14 Pages Managing Internal Marketing
 
Feedback And Restitution AUD $7.50
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14 Pages Feedback And Restitution
 
Establishing The Key Success Factors In Service Marketing AUD $7.50
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18 Pages Establishing The Key Success Factors In Service Marketing
 
Marketing And Service Organisations AUD $5.00
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8 Pages Marketing And Service Organisations
 
Marketing Strategy And The Marketing Mix In Service Marketing AUD $7.50
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14 Pages Marketing Strategy And The Marketing Mix In Service Marketing
 
Managing Market Communication and Image AUD $7.50
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14 Pages Managing Market Communication and Image
 
Managing Customer-Perceived Service Quality AUD $5.00
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7 Pages Managing Customer-Perceived Service Quality
 
The Nature of Services and Service Quality AUD $7.50
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16 Pages The Nature of Services and Service Quality
 
Objectives For Non-Profit-Making Organisations AUD $5.00
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8 Pages Objectives For Non-Profit-Making Organisations
 
People And Services AUD $7.50
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14 Pages People And Services
 
Customer-Perceived Service Quality AUD $7.50
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14 Pages Customer-Perceived Service Quality
 
Physical Evidence And Services AUD $5.00
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12 pages Physical Evidence And Services
 
Successful Marketing Of An Professional Practice AUD $10.00
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48 Pages Successful Marketing Of An Professional Practice
 
Promotion And Services AUD $7.50
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15 Pages Promotion And Services
 
Process And Services AUD $5.00
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11 Pages Process And Services
 
Quality Management and the Five Rules of Service AUD $7.50
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17 Pages Quality Management and the Five Rules of Service
 
Organising for Market Orientation: AUD $7.50
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19 Pages Organising for Market Orientation:
 
Services Marketing AUD $10.00
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38 Pages Services Marketing
 
The Nature of Services AUD $5.00
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6 Pages The Nature of Services
 
Service Marketing Is Different AUD $5.00
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6 Pages Service Marketing Is Different
 
Breaking Free from Product Marketing AUD $5.00
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10 Pages Breaking Free from Product Marketing
 
Look to Consumers to Increase Productivity AUD $7.50
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12 Pages Look to Consumers to Increase Productivity
 
The Employee as Customer AUD $5.00
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8 Pages The Employee as Customer
 
Branding Services AUD $7.50
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15 pages Branding Services
 
Customer Service: Achieving A Competitive Edge AUD $10.00
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50 Pages Customer Service: Achieving A Competitive Edge
 
Managing Demand and Supply AUD $7.50
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13 Pages Managing Demand and Supply
 
The Service Encounter AUD $7.50
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19 Pages The Service Encounter
 
The Service Economy AUD $7.50
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16 pages The Service Economy
 
Marketing Research For Service Firms AUD $5.00
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8 Pages Marketing Research For Service Firms
 
The Organisational Setting AUD $5.00
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10 pages The Organisational Setting
 
Place Decisions AUD $5.00
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10 Pages Place Decisions
 
Pricing Of Services AUD $7.50
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13 pages Pricing Of Services
 
Service Product AUD $7.50
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17 Pages Service Product
 
Service Quality AUD $5.00
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10 pages Service Quality
 
The Nature of Service Quality AUD $5.00
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12 pages The Nature of Service Quality
 
Service Leadership AUD $7.50
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15 Pages Service Leadership
 
Managing Service Culture: The Internal Service Imperative AUD $5.00
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12 Pages Managing Service Culture: The Internal Service Imperative
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