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Save US$100 if you register and pay before 10 Feb 2010 !
10% discount for members of MAANZ upon registration
Having a website is no longer enough...
Participating in conversations with your customers & raising website
visibility by optimising search engines are keys to success!
You’ve used Google, YouTube, Linkedln, Zing, YuMe, CyVee etc. You search for information online and you socialise online. Indeed, these platforms are revolutionising the way customers interact with brands. You have heard stories about successful digital campaigns and have sensed the urgency to incorporate these digital elements into your marketing mix. But how do you get started?
This 2-day Conference and Training on “Social Media, Search & Digital Marketing” is specially designed to meet your needs. It will be presented in a unique format comprising of two half-day training sessions and one full-day of best practice case study presentations. Our regional marketing experts will guide you through the process of planning, budgeting, operationalising and measuring your social media and search campaigns through step by step instructions and hands-on exercises. You will learn how leading international brands such as Apple, iTunes, Levi’s, Ford, Microsoft, Intel, Motorola, Guinness, The Economist etc. developed social media, search engine, viral, email marketing and mobile marketing strategies to engage their new-age customers. |
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• Social Media Marketing: How to start & do it right?
• Search Engine Marketing: How, Where & When to Start?
• Mobile Marketing
• Email Marketing
• Integrating Digital Platforms into Marketing Mix
• Measuring Digital Marketing Performance |